En una entrevista para Red Bull, el CEO de Sony en UK Fergal Gara, ha declarado que la nueva consola de la compañía tiene muchos planes de futuro para todo tipo de usuarios y entre ellos, los casuals que se han quedado desamparados tras la muerte de Wii.
I'd like it to continue with the innovation stream I just talked about, but also what we want to see in the next year or two is a bigger mass market play, shall we say. So in order to broaden and perhaps fill the void that's being left latent by, say, the Wii - which is a shadow of its former self.
En la entrevista se habla del primer aniversario de la consola, de su aceptación entre la comunidad, de los futuros planes que tienen pensado con Project Morpheus y PlayStation TV: "This year sees the introduction of Share Play, the introduction of PlayStation TV and as we look forward there's plenty more to come - PlayStation Now and Project Morpheus looming in the background as a potential new project to take to market."
De como deben crear productos para abarcar este público que hizo de la consola de Nintendo, la quinta consola más vendida de todos los tiempos: "We need to have the kind of product that will engage that more casual consumer. I think that's a big opportunity for us, and that's not yet clear on the horizon, but something we should and I'm sure will be focused on as we look forward into year two, three and four."
El resto de la entrevista se centra en la sensaciones que ha ofrecido PlayStation 4 a otras personalidades como James Marsden, de Futurlab, youtubers y fans de Sony.
Para vosotros, casuals.
